The rise and rise of online retailers has been and will continue to be phenomenal. With various selling platforms available at an affordable rate it’s easy to get your small online business up and running in no time. ipostparcels.com is an example of the new era online businesses, all that we do is online and we’ve noticed that a lot of customers are also online retailers.
Social Media for your Business
Many big name retailers have tried selling directly in the social space and have had their fingers burnt. Don’t invest in technology to actually transact on your social space when your e-commerce platform is only a click away.
Use social media to interact with customers and build a community. It will help you develop your brand’s tone of voice and make you more familiar to potential customers. A few ways to develop social media to drive sales is by offering exclusive content. Make your content share-worthy this can be done via imagery or simple wording and incentives for things such as offers, promotions and new campaigns. The more share worthy your content is the more potential customers it will reach.
Key Online Business Drivers
As well as engaging into social media its important you don’t forget the fundamentals of ensuring online business growth such as supply & demand, website functionality, customer services and delivery service.
Whether you offer customers next day delivery or 2-3 day delivery it’s integral to offer them a cheap & reliable service.