People sell trainers for different reasons, some may want to sell a one-off pair they own, while others may want to get into the business of sourcing and selling and set up a dedicated online presence. Either way, there is a huge market for rare and limited edition trainers, but before selling trainers online, there are a few things to know.
 

How to Sell Trainers Online

 
An online start up requires three things: a platform, a payment system and delivery service. However with an overwhelming choice, it can be difficult to decide which to choose.
 

Sell your Trainers via a platform

If you are selling trainers in small numbers, using eBay or Amazon would be the most viable choice. eBay, of course, has become almost synonymous with this style of selling. Both these platforms have a strong brand identity and help you reach a mass market, increasing your chances of a quick sale.
 
Alternatively, if you are a business selling trainers long term, you might benefit from setting up an independent website. This will give the brand more authenticity, even if development costs are slightly higher. Some may even want to run a website alongside their marketplace offerings, in order to get the best visibility.
 

Payment System

 
If you are selling via a marketplace, payments will be handled by their established payment systems. 
 
However, if you set up a website you will need to put a payment system in place. Using services such as PayPal can be beneficial since they are universally recognised and trusted by web users. Other options include installing a payment gateway such as World Pay.
 

Choosing a Courier

 
Slow deliveries, poor packaging and lack of communication can prevent buyers from purchasing again. For this reason, it’s important to select the best courier for the job. 
 
A vendor's accountability for sending a parcel may cease once it leaves their hands, but they should be careful to choose a reliable courier seriously. Choosing a reputable courier that has the same attention to detail as the retailer themselves is vital for individuals and small businesses when selling valuable items.
 
Using ipostparcels, part of DHL largest network, you’ll get:
 
  • Collection from your home or address
  • One hour collection windows on all orders 
  • Fully tracked service with updates 
  • Over 3000 DHL couriers and drivers across the UK, allowing us to offer next working day delivery 
  • Fast and reliable delivery to over 160 countries worldwide
  • Free £25 cover across all UK and Ireland deliveries, £50 for international deliveries - this can be upgraded if you are sending a high value item
 

Our service


Collection from your home or business.
One hour collection windows on all orders.
Fully tracked service.
Over 3000 DHL couriers and drivers across the UK, allowing us to offer next working day delivery.
Fast and reliable delivery to over 160 countries worldwide.

How to save on your parcel delivery


Save £1 on every additional UK parcel you send when choosing home collection.
Save £1.25 on your delivery if you drop off at a depot.
Save £1.75 if your recipient collects from a depot.
Save a £3 if you drop off and recipient collects from our depot (depot to depot delivery).

Save up to £35 using our pre-pay and top up service (perfect for regular senders).

 

Selecting the best courier is just as important a decision, whether you are selling a pair of trainers, or setting up a trainer business. Having gone through the process of listing an item, waiting for it to sell and finally having funds transferred by the buyer, it would be a shame for it to all fall down as a result of poor packaging and delivery. Keeping everything wrapped and sent securely should prevent hiccups from spoiling the entire venture.

 

Be Knowledgeable on Trainers

 
With so many rare and limited edition trainers in the market, the buyer will often have done their research beforehand. Therefore, as a seller you also need to be clued up, as this will ensure their product is priced correctly for both a reasonably quick sale, as well as a worthwhile profit. 
 
Correct pricing also helps businesses with stock ordering too - being savvy about stocking items at a good price that they know are going to sell. An example may be, stocking American styles/editions which cost more but have no demand in Britain, or slightly less desirable trainers which may be more well-known (and therefore more affordable), even if there are others already on the market.
 

Status Symbol

 
Whilst many people see trainers as little more than just another piece of clothing; for some, it's a whole industry of rare, limited edition, golden opportunities (sometimes, very literally, as the gold-dipped Nike Dunks can attest). For rare collector's editions, figures can reach into the tens of thousands.
 
For these collectors, trainers aren't just items to buy for less than £20 at your local sports shop, but instead much more of a status symbol. In fact, some aren't even ever worn - with those who can afford to buy two pairs: one to "rock" and one to "stock".
 
If you are considering selling rare or limited edition trainers online, addressing these factors can help ensure you sell your trainers in the right place and for the right price – and we can help with delivery. They can help provide a solid start and turn an idea or passion into a fully-fledged, sustainable business.
 


 

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